Why
a Blog Is Important to Your Online Business
By
Juan A Rademacher
Online
marketing, including affiliate marketing works best when supported by a blog.This
is because a blog is the foundation of your online business. It is the vehicle
you use to establish your name, your authority, your reputation. If you've
already heard this before, I apologize for the repetition, but it bears
mentioning again because so many beginners miss this important point. You have
to have a blog! People buy from those they "know, like and trust."
It's a proven fact that buyers need to see your name and your offer at least 7
times before they will even think about buying from you.
That's
what a blog does for you. It let's people get to know you and your business.
They get to learn from the content you publish.Furthermore, you will likely
waste your money with paid advertising if you don't yet have a website which
includes a blog with lots of content.
Do you know how super
affiliates operate?
They
have a website, and a blog where they publish helpful content to teach their
audience about the niche they are in, and the products they promote. They provide
quality, helpful content. And along with all the helpful content, they also
have ads for related products in their blogs. Yet these guys are the top super
affiliates promoting someone else's products! You have to produce and post
original content to your blog on a scheduled basis, daily if possible. You've
no doubt seen claims that, with the right system or software, which they of
course provide, you can make money online fast.
Can everybody do this?
Not
likely. What the creators of these products fail to tell you is that the sales
they've made promoting their fabulous new "systems or software" were
made to their email list. Therefore, if you don't already have a large list
it's very unlikely you can duplicate their success. I should also mention that
many people unsubscribe from these lists as they get hammered with constant
hyped up promotions. So the list owner must constantly and aggressively promote
to get new subscribers to their lists. This is not the way to build a
long-term, sustainable business.
Online
business is a long-term proposition, and unfortunately, there is no "Easy
Button."If you make a daily post to your blog, at the end of 90 days you
will have a blog loaded with quality content.Expert bloggers claim that it
takes 90 to 100 quality posts for a blog to gain traction, to become effective
in supporting your business.It takes effort to get online sales results. But
you can do it. Just focus on your long-term vision. Success will follow.
My
obsession is helping beginners get results online. That's because after years
of frustration trying to make a steady income online, I've discovered a few
basic, time-tested "secrets" the gurus have used for a long time,
that practically guarantee success.Learn more by visiting my website:
http://jarwinsmarketing.com
Article
Source: http://EzineArticles.com/expert/Juan_A_Rademacher/1128355
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