The
Newbie's Guide To Sell More Books With Less Marketing
Want
to sell more books? No gimmicks, no tricks, no get-rich-quick. Just three
essentials that will guide your marketing plan to produce maximum sales with a
minimum time commitment over the long haul.
This
book includes a free online class! In
this book, 20-year marketing veteran Chris Syme gives you a user-friendly
step-by-step plan to become a successful book marketer no matter what your
skills, budget, time, and backlist. Stop wasting your time trying out
everything that comes along.
You’ll
learn:
The
only three strategies every author needs to sell more books. How to set up a
personalized marketing plan that fits your time, money, resources, skill level,
and list of published titles. How to write content that sells AND engages with
Chris’ 80-20 Rule. How to rid yourself of Marketing FOMO (the fear of missing
out).Which social media channels sell the most books and what to do with the
rest. Get your copy right now and start spending less time marketing and more
time writing.
Top
customer reviews
By Elf2060 “The Newbie’s Guide to Sell More Books With
Less Marketing” by Chris Syme is Book 3 of the ‘SMART Marketing for Authors’
series. The title of this non-fiction self-help book is self-explanatory, and a
quick peek at the table of contents shows the way the author starts with the
basics and builds on each concept to walk one through the thought processes and
actions needed to maximize the results of each step. I love the straightforward
and simple language that reminds one to work within one’s budget and have
realistic expectations. Even better, research studies are liberally cited to
back up the sometimes eye-opening premises such as the effectiveness or lack
thereof of certain types of social media. There are very nice bonuses, such as
the online course that is included, the reference sites that are given, and,
above all, the encouragement offered.
There
are excellent take-away messages that are clearly laid out, for those at
various stages of tech savvy and authorship, and I can’t imagine anyone not
finding this to be a valuable resource. I am fascinated to compare the advice
given with the interactions I have as a reader and find how nicely it dovetails
with my own experiences. Truly, presenting an excellent product then forming a
connection with a reader that converts him or her into a loyal follower is
great advice, and this book gives a blueprint that will aid one in achieving that
goal.
By
Rob Natiuk After reading this book, and
now on an exciting journey to put it into practice, I can again be an writer! I
know I don’t have to get overly involved in marketing – just keep it simple and
effective. I have an excellent “teacher” for that – the author Chris Syme. She
knows HOW to do it – and most important, HOW to inspire and teach other
writers. Even “old-timers” can learn and benefit from many of her techniques
for successful book marketing. And I believe marketers in other creative
fields, not just writing, can benefit from the practical experience this book
shares.
I’m
thrilled to learn her three strategies to sell more books. This can be
personalized for me with my skills, money, time, resources and desires. There
are dozens of channels to market our books to—but the question is, Which one or
few are most profitable? That’s a WOW chapter. It’s not so much as writing more
books, blogging, using social media, but targeting the few platforms that
returns the most and fit my personality.
This author is skilled and disciplined – no rambling or cuteness.
Straight to the proven facts, all that has worked well for her. She is a
PROFESSIONAL!
For
such a small investment, you get this book worth more than some of the
marketing courses I’ve taken for hundreds of dollars. Most of those tell us to
build a large mailing list. But this book shows how to do it with least effort
and best results. You can also tune in to much in-depth websites and courses,
much of it free or very little cost. I’m looking forward to such a course
mentioned in this book – how to develop a customized marketing plan for
yourself. You can also benefit from the author’s Facebook group. That makes me
feel part of a writing group that is reaching for the same goal as I am – and
having fun at it! YES, to miss out on this book likely means a longer journey
to success than is necessary. I highly recommend it.
By
Anne Janzeron The online world is filled
with book marketing advice. Here are three things that differentiate this book
from the crowd - and earn it a place on your bookshelf.
1.
Simplicity – the book focuses on the essentials, and those essentials are
grounded in sound marketing strategy.
2.
Strategy based on where you are right now. If you want instant, overnight
success, good luck. Everyone else - use this book to start where you are and
build.
3.
A focus on the entire customer journey, from discovery (before the sale) and
loyalty (after the sale).
I
highly recommend this book for any author trying to get their head around book
marketing.
By
Stephen Mcdanielon A very good, albeit
brief, guide to modern marketing for indie authors. Syme is clear, succinct,
and obviously knows what she is talking about. As with many such books, this
one is somewhat general in content and not meant to be exhaustive in detail.
But it certainly lays out the fundamentals well, and gives the new author
confidence that he or she can also become a successful marketer. The links
provided to a variety of articles and sources are very helpful as well. Perhaps
best of all, Syme gives the sales and marketing process a structure that helps
produce a usable marketing plan, something that I think many new authors
desperately need. I have given it 4 stars rather than 5 simply because it lacks
some details that I feel should be included in such a work.
By
Heidi Thorneon Unlike many of the book marketing books, I love how Chris
emphasizes having one primary channel for connecting with fans and potential
readers. I have found this to be a useful strategy for any small business
marketing. It's just too exhausting and ineffective to chase every social media
stream.
Also,
unlike many other books and programs, Chris is clear that differing strategies
are required for different levels of authors (newbie, beginner, etc.). I've
seen other programs that suggest spending hundreds of dollars on Facebook ads.
Yikes! That's out of the range of many new authors.
By
Honorée Corder I love ALL of Chris Syme's books and this one is no exception.
She provides quality content, with a free companion course, a new or even
experienced author can use. We all have limited time, and therefore our
marketing efforts have to be directed and intentional. Sell More Books with
Less Marketing allows you to make the most of your marketing efforts.
About
Author : Chris Syme has over 20 years experience in the communications
industry; the last nine as a content marketing director for higher ed
institutions and personal brands. She is owner of the award-winning content
marketing agency, CKSyme Media Group. Her agency won the 2014 SoMe Award for
Social Agency Of The Year. Chris is a frequent speaker on the national stage
and the author of three books on social media marketing: Listen, Engage,
Respond, Practice Safe Social 2.0, SMART Social Media For Authors, and her
latest, Sell More Books With Less Social Media. Learn how to spend less time
marketing and more time writing. Get your copy now! Connect With Chris: Twitter:
@cksyme ; Facebook page: https://www.facebook.com/cksyme/;
and website/blog: www.cksyme.com
No comments:
Post a Comment